The Never-Ending Struggle of Taking Ad Screenshots

And How I Finally Found a Way Out

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Roy from AdShots
Written by Roy
4 min read

Table of Contents

1. The Pain Points of Taking Ad Screenshots
2. There Has to be a Better Way, Right?
3. How AdShots.io Saves My Day
4. How It Works?
5. Final Verdict

Ah, the glamorous life of an Ad Ops specialist. Some may think that I spend most of my day trafficking ads, but in reality? I take screenshots. Lots of them. Every - single - day.

I take screenshots for sales pitches. Ad screenshots for performance reports. And ad screenshots for proof of delivery, because our client once again said that he doesn't see his ad (because they probably have an ad blocker on).

If I received a dollar every time I refreshed a page, waiting for the right ad to load and then carefully hit print-screen on the right ad frame, I'd probably be retired by now.

But instead, here I am — staring at a blinking cursor asking me how to name screenshot #283. I consider the name screenshot_final_v8_really_final_this_time.png, but that file already exists...

Struggling With Ad Screenshots 2 AdShots Automated Ad Screenshots

The Pain Points of Taking Ad Screenshots

Let me paint you a detailed picture of my daily struggle with ad screenshots:

The Art of Waiting for the Right Ad

We're in 2025. Programmatic advertising is so smart, the ad that I'm interested in never appears when I need it to appear. Instead, I'm getting retargeted with a pair of shoes that I Googled a few weeks ago. So I refresh the page. And I refresh again. And again. This should be it. BAM — wrong ad again.

When Advertisers Like Geotargeting

Ah right, this campaign only shows to users in Canada. Let me order a plane ticket real quick and you may have your screenshot within 48 hours. Would have been nice, but Ad Ops budgets are far from stretched. Of course, I try my next best thing: a VPN. Surprise! The ad still doesn't show up due to some targeting logic no one told me about.

Taking Ad Screenshots (and a Lot More Stuff)

In an ideal world, ad screenshots should be concise, clean and high-quality. But instead, mine always include:

  • 28 open tabs, because I was multitasking trying to get everything done today
  • The taskbar, because I forget to crop it out
  • That one Slack notification that happened to pop out at the worst possible moment

Bulk Screenshots? LOL

One day, my manager asked me to capture screenshots of 32 different campaigns, across multiple sites and devices. Manually. That means, one by one. This is NOT what I signed for when I started in Ad Ops.

Naming Conventions = A Nightmare

So... do I name this file client1_homepage_ad_300x250.png or would homepage_ad_client1_final.png be better? Of course, I named it wrong and now, two weeks later, I have no idea which one is which.

There Has to be a Better Way, Right?

At some point during my professional life, after another night of staring at dozens of screenshots, I realized:

There has to be a tool that can automate all of this. I'm surely not the first person who suffers when taking ad screenshots.

Enter AdShots.io, a tool that... guess what? A tool that lets you take clean, high-resolution ad screenshots without losing your sanity.

How AdShots.io Saves My Day

  1. Loading the Right Ad Instantly

    Instead of slamming F5 over and over again, praying for the programmatic gods to return that single ad, AdShots let me place ANY ad on ANY web page on ANY ad slot virtually instantly. No more frustration. Just instant results.

  2. No More VPN Workarounds

    Targeted ads? Not a problem anymore. I just upload the ad creative, whether it's a static image or an HTML5 Zip file, and it gets overlaid in the right ad slot. Boom — a clean, perfect ad screenshot.

  3. High-res Screenshots, Every Time

    No more cropped images. No more taskbars or accidental Slack or Outlook notifications. Just crisp, high-res PNG images that are ready to be sent to our clients.

  4. Take Screenshots in Bulk

    Got 20 different creatives across a list of web pages? Not a problem anymore. AdShots.io lets me do them all in one go by presetting a list of URLs. I hit 'Generate', grab a coffee and wait a couple of minutes for the screenshots to appear. I download them as a Zip folder or send them straight to my company's Dropbox, and I'm done.

  5. File Organization

    Gone are the days that I have to guess which was the final screenshot. AdShots automatically names and organizes files, so I don't have to dig like an archaeologist trying to find the final version.

How It Works?

AdShots works by capturing a screenshot of a live page, identifying all ad units and then overlaying the creative onto the designated ad slot.

The web page is loaded and all ad units are identified.
The advertiser's creative is uploaded to the platform.
The creative is placed onto the designated ad slot. Done.

Final Verdict

I went from spending countless hours each week creating manual screenshots to mere minutes. Time saved? At least 75% less effort per campaign. The amount of stress saved? Priceless.

Do you work in Ad Ops? Are you tired of pressing F5? Try AdShots.io now. Your future self will thank you.

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Best Practices
Ad Screenshots
Getting Started
The Struggle